Our team

Strategists, architects and engineers who deploy AI, train with it and build with it every day.

Practitioners first. Always.

We don't hire consultants who've read about AI. Our strategists, architects and engineers deploy it, train with it and build with it every day.

  • 17+Years in marketing leadership
  • 70/30Client delivery vs pure R&D
  • StrategyArchitecture and build under one roof
  • CertifiedAI Solutions Architects
Jeremy McDonald, founder of We Are Pioneers

Jeremy McDonald

Founder and AI Strategist

Jeremy built his career leading award-winning teams across SEO, Search and Social, scaling Kaizen to a 50-person agency before recognising the seismic shift AI would bring to marketing.

Rather than watching from the sidelines, he went deep: earned a certification in AI Solutions Architecture, rapidly deployed AI across live campaigns, and started sharing what actually works on stage. We Are Pioneers was founded to answer the question nobody else would: how do marketing teams actually use AI to improve their work?

Today he takes an AI-first approach to everything, from building with Claude Code to deploying custom AI solutions, and runs the 70/30 model that balances client delivery with exploratory R&D.

  • CertifiedAI Solutions Architect
  • 17+ yearsMarketing leadership
  • Former CEOKaizen, grew it from 15 to 50 people
  • Speaks atBrightonSEO, Agency Hackers, PA Media Academy
Kanak Singh, AI and full-stack developer

Kanak Singh

AI / Full-Stack Developer

Kanak is the engineering force behind every AI solution We Are Pioneers deploys. As a full-stack developer with deep AI expertise, he turns strategic vision into production-ready tools and platforms.

His craft is making AI work in production: agentic pipelines that orchestrate multiple LLMs, custom MCP servers that give AI models real-world tool access, and RAG architectures that retrieve the right information at the right moment. Not chatbot wrappers. Genuine AI infrastructure.

Today, Kanak works at the cutting edge of agentic AI: multi-agent orchestration, MCP server development, and LLM-powered classification systems that replace hours of manual work with seconds of intelligent automation.

  • CertifiedClaude Certified Architect
  • MScData Science & AI, University of Liverpool
  • 7+ yearsProduction AI and data engineering
  • StackPython, FastAPI, Azure, RAG pipelines, MCP servers, Claude Code, Databricks
Akshaya Magesh, Junior AI Solutions Architect

Akshaya Magesh

Junior AI Solutions Architect

Akshaya is the newest member of the team. As our Junior AI Solutions Architect, she sits between strategy and build, working across our client engagements.

Her focus is turning how a team works today into an AI workflow that holds up in practice. She maps the process, designs the solution and tests it with the people who will use it, working with Jeremy on scoping and with Kanak on delivery, so what gets designed is what gets shipped.

  • DesignsSolution design, workflow mapping and testing
  • Builds withClaude, Claude Code and agentic workflows
  • FocusProcess automation and prompt engineering
  • SupportsAI training programmes for client teams

Ready to bring AI into your team?

Whether you need training, transformation or a custom-built AI solution, we're here to make it happen.