Privacy Policy

1. Introduction

We Are Pioneers ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.wearepioneers.ai (the "Site") or use our AI consultancy and deployment services.

Contact Information:

• Company: We Are Pioneers
• Email: jeremy@wearepioneers.ai

2. Information We Collect

2.1 Personal Information You Provide

We may collect personal information that you voluntarily provide to us, including:

• Name and contact information (email, phone number, company)
• Professional information (job title, company size, industry)
• Communication preferences
• Information submitted through contact forms, whitepaper downloads, or consultation requests
• Payment information for our services
• Any other information you choose to provide

2.2 Automatically Collected Information

When you visit our Site, we may automatically collect:

• IP address and location data
• Browser type and version
• Operating system
• Pages visited and time spent on pages
• Referring website
• Device information
• Cookies and similar tracking technologies

2.3 Third-Party Information

We may receive information about you from third-party sources, including:

• Website analytics (PostHog), only if you accept analytics cookies
• Advertising platforms (Google Ads and LinkedIn), only if you accept marketing cookies
• Social media platforms (LinkedIn)
• Our email newsletter service (MailerLite)
• Payment processors

3. How We Use Your Information

We use the information we collect to:

• Provide and improve our AI consultancy services
• Respond to your inquiries and provide customer support
• Send you marketing communications (with your consent)
• Deliver whitepapers and resources you've requested
• Process payments and manage accounts
• Analyze website usage and improve user experience
• Comply with legal obligations
• Protect against fraud and security threats
• Conduct business analysis and research

4. Legal Basis for Processing (GDPR)

Under GDPR, we process your personal data based on:

• Consent: When you opt in to marketing communications, download resources, or accept optional cookies
• Contract: To provide services you've requested
• Legitimate Interest: For business operations, security, and improving our services
• Legal Obligation: To comply with applicable laws and regulations

5. Information Sharing and Disclosure

We may share your information with:

5.1 Service Providers

Third-party vendors who assist with:

• Website hosting and maintenance
• Email newsletter and sign-up forms (MailerLite)
• Contact and enquiry forms (Formspree)
• Whitepaper, training and event registrations, and call booking (Google Workspace)
• Website analytics (PostHog, hosted in the EU), only with your consent
• Advertising measurement (Google Ads and LinkedIn), only with your consent
• Video playback (Vimeo), only when you choose to play a video
• Payment processing
• Customer support tools

5.2 Business Transfers

In connection with any merger, sale, or acquisition of our business.

5.3 Legal Requirements

When required by law, court order, or government regulation, or to protect our rights and safety.

5.4 With Your Consent

Any other sharing with your explicit consent.

We do not sell your personal information to third parties.

6. Data Retention

We retain your personal information for as long as necessary to:

• Provide our services to you
• Comply with legal obligations
• Resolve disputes and enforce agreements
• For legitimate business purposes

Generally:

• Contact information: Until you unsubscribe or request deletion
• Service-related data: For the duration of our relationship plus 7 years
• Marketing data: Until you opt-out or 3 years of inactivity
• Your cookie choices: 6 months, after which we ask again
• Website analytics: up to 12 months in PostHog, then deleted
• Cookies set by other companies: for the periods shown in section 8

7. Your Rights and Choices

7.1 Under GDPR (EU Residents)

You have the right to:

• Access: Request copies of your personal data
• Rectification: Correct inaccurate or incomplete data
• Erasure: Request deletion of your data ("right to be forgotten")
• Restrict Processing: Limit how we use your data
• Data Portability: Receive your data in a structured format
• Object: Opt-out of certain processing activities
• Withdraw Consent: For consent-based processing

7.2 Under CCPA (California Residents)

You have the right to:

• Know what personal information we collect and how it's used
• Delete your personal information
• Opt-out of the sale of personal information (we don't sell data)
• Non-discrimination for exercising your rights

7.3 All Users Can:

• Unsubscribe from marketing emails
• Update your account information
• Request information about data processing
• File complaints with supervisory authorities

To exercise your rights, contact us at: jeremy@wearepioneers.ai

8. Cookies and Tracking Technologies

Cookies are small files a website stores in your browser. We only use cookies that are strictly necessary until you tell us otherwise. When you first visit, a banner asks what you are happy for us to use. You can change your mind at any time from Cookie settings, which is also linked at the foot of every page. If you withdraw consent, we remove the cookies we can and reload the page.

Strictly necessary (always on)

Needed for the Site to work and to remember your cookie choices. These cannot be switched off.

Analytics (optional)

Lets PostHog count visits and show us which pages people use, so we can improve the Site. PostHog stores this data on servers in the EU on our behalf. We do not use it to identify you, and it does not load unless you accept analytics cookies.

Newsletter (optional)

Lets MailerLite show the sign-up for our free weekly AI newsletter and remember when you have seen it, so it does not appear on every visit. If you sign up, MailerLite processes your email address on our behalf.

Marketing (optional)

Lets Google Ads and LinkedIn measure whether our adverts lead people to the Site. These cookies are set and controlled by Google and LinkedIn under their own privacy policies. We use Google Consent Mode, which tells Google not to use advertising cookies unless you accept this category.

Videos

Our case study videos are hosted on Vimeo. Nothing loads from Vimeo until you press play, and we ask Vimeo not to track you when you do. Some talks are streamed from our current website host when you press play.

You can also block or delete cookies in your browser settings. Blocking strictly necessary cookies may mean the Site does not remember your choices.

9. Data Security

We implement appropriate technical and organizational measures to protect your data, including:

• SSL encryption for data transmission
• Secure hosting environments
• Access controls and authentication
• Regular security assessments
• Staff training on data protection

However, no method of transmission over the internet is 100% secure.

10. International Data Transfers

We may transfer your data to countries outside your jurisdiction. When we do:

• We ensure adequate protection through appropriate safeguards
• We comply with applicable data protection laws
• We use standard contractual clauses where required

11. Children's Privacy

Our services are not intended for individuals under 16. We do not knowingly collect personal information from children under 16. If we become aware of such collection, we will delete the information promptly.

12. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

13. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated "Last updated" date. For material changes, we may provide additional notice.

14. Contact Us

For questions about this Privacy Policy or our data practices:

Email: jeremy@wearepioneers.ai
Phone: 07590 491791

15. Supervisory Authority

If you're in the EU, you have the right to lodge a complaint with your local data protection authority. In the UK, this is the Information Commissioner's Office (ICO).

This privacy policy was effective as of 1 July 2025 and was last updated on 25 October 2026.